Numeracy skills are a must for any person or group starting a small business today. Without these, the stakeholders can quickly lose touch with the realities of having to budget and balance the company books on a daily basis. And the business could quickly fold. To reach an audience or target market, the new business needs to engage actively, even aggressively in a marketing and advertising planning campaign. This is done long before the marketing and promotions campaign goes viral. Speaking of which, one of the best platforms from which to launch a small new business today is social media.
And one of the best social media platforms for startups and enterprising engineers to broadcast their introductory messages to is that of Instagram. If it is not ‘one of the best’ it is, by now, a leading platform. You could call Instagram a market leader. In actual fact, let the record speak for itself. A majority of small to medium-sized businesses prefer using Instagram over any of the other alternatives, never mind utilizing mainstream or conventional media and communications platforms. But one of the single most challenges for the small business handler is creating exposure.
Fortunately, there is a quick way out of this hole. You could even call it your get out of jail free card. But in saying that, do be warned that this is not your easy way out routine. You are still required to keep up your marketing and advertising work routine, in spite of having to buy 50 Instagram likes, just for starters. It would be sending out confusing signals if there is no hard evidence to back up the likes. The core content still needs to be embedded to the post. The post cannot be a hollow or vacuous exposure of willy-nilly photographs.
Because Instagram emphasizes the visual, yes of course, imagery by way of photos and videos is your key content. But to make the selling case to your audience to the degree that they buy into it, whether they do this physically and financially or by formally agreeing to become followers of your social media work, the visual impressions need to be substantiated or explained, in context and with relevance. And then the bought likes make sense. They are merely fifty as the above suggestion alluded.
But in time and, given the rate at which social media activity spins, if you pardon the pun, this could double, or treble, in a matter of days, even hours if you are that diligent and disciplined and ambitious with your content creation work. Down the line, measurements can be taken on how well your aggressive or positive marketing and advertising campaign has been. And in this case, account will have to be taken of the numbers, yet again. Competency with numbers and basic math or accounting can be acquired and honed with persistent practice, and with the right amount of dedication, you will be able to focus accordingly.